OUR STORY
2022. Project development...
Curly Mood was born from a simple idea: to reinvent curly hair care with a modern, streamlined, and truly effective approach. We wanted to create a brand that simplifies daily life, that respects natural texture, and that restores confidence to those who wear their curls as a signature.
From the outset, our intention was clear: to develop only the essentials, intuitive, easy-to-use products, designed to support an active life without ever compromising quality. A vision where curly beauty is no longer complicated, but obvious. A minimalist routine, visible results, and a community that shares the same values: authenticity, style, and simplicity.
August 5, 2023 marks more than just a launch: it's the official birth of Curly Mood. After months of work, testing, doubts, and passion, our first products are finally seeing the light of day. This is the moment when our vision takes shape, when our community begins to build, where curly beauty finds a new voice. This first launch lays the foundations of a free, modern, and honest brand, dedicated to those who want to care for their curls differently.
First Official Launch
2023.
At our first launch, we didn't just present products: we opened up a space, an atmosphere, a way of experiencing beauty.
New artistic direction & second launch
2024.
Curly Mood came into being with the desire to simplify, elevate, and celebrate curls without complicating them. From day one, our community rallied around this energy. A brand created by a curly, for curly people,with simple, effective, and beautiful routines. This launch is the moment when the adventure became real.
New artistic direction & second launch
2024.
2024 is the year of renewal for Curly Mood. A completely redesigned artistic direction, more minimalist, more fashion-forward, more faithful to the brand's essence. This second launch lays the foundation for a new era. Every detail has been carefully considered to reveal the natural beauty of curls while offering a more modern and inspiring visual experience. Revisited products, a stronger identity, and even higher standards.
Our offices & warehouses in France opening in September
2025.
We are unveiling our new artistic direction: a more modern, refined and assertive identity. This transformation marks a crucial turning point for Curly Mood and sets the stage for our second official launch. Curly Mood Universe is on its way: a French brand born from an ethical vision, founded on strong family values and a deep respect for people and the environment.
Opening of our offices & warehouses in France in September
2025.
We are taking a new step with the opening of our offices and warehouse in France. A strategic move to improve our delivery times, strengthen our presence, and be even closer to our community. Curly Mood Universe brings our community together in one place: simplified routines, essential tools, educational content, and a strong vision of natural beauty. This is the beginning of a global, modern, and inspiring universe.
CURLY MOOD UNIVERSE is on its way. Welcome to our world.
2026.
A comprehensive platform, a consolidated identity, and a clear ambition: redefining curly beauty through a clean, fashionable, and minimalist approach. Curly Mood Universe is underway: a French brand born from an ethical vision, founded on strong family values and a deep respect for people and the environment.
